Globally, German beer accounted for 81 million hectolitres in 2020
%
RSP for German lagers is positioned 15% higher than other import
%
8 out 10 fans for German beer would (definitely) buy Weidmann
Brand Portfolio
The wide range of authentic German beer styles in the Weidmann portfolio embraces Pilsner, Weizen, Schwarzbier and Radler beers. With their premium quality and rich yet accessible taste, they are suitable for all occasions and every type of consumer. In short, they add a taste of true, traditional German beer culture wherever they are enjoyed.
WEIDMANN
PILSENER
Beneath the clear golden colour and creamy head of our Lager, you’ll recognize the fresh hops and barley malts with slight notes of yeast.
- Body
- Bitterness
- Strength
WEIDMANN
PILSENER
Beneath the clear golden colour and creamy head of our Lager, you’ll recognize the fresh hops and barley malts with slight notes of yeast.
Style
Alcohol
Taste profile
Lager
4,8%
Refreshingly crisp, pure and malty, with a slightly bitter aftertaste
Packaging
Bottle 330 ml, can 330 ml and can 500 ml
Body
Bitterness
Strength
Weidmann
HEFEWEIZEN
You’ll pick up on its unique character straightaway: mild and fruity. The delicate yeast flavour mingles with the fruity aroma for a terrific taste sensation.
- Body
- Bitterness
- Strength
Weidmann
HEFEWEIZEN
You’ll pick up on its unique character straightaway: mild and fruity. The delicate yeast flavour mingles with the fruity aroma for a terrific taste sensation.
Style
Alcohol
Taste profile
Wheat Beer
5,4%
Mild, lightly grainy, fruity and spicy, with hints of banana and cloves
Packaging
Can 500 ml and party keg 5 litres
Body
Bitterness
Strength
Weidmann
DUNKELWEIZEN
Roasted malts in the brewing process add maltiness to the refreshing Weissbier flavour of this dark and cloudy beer.
- Body
- Bitterness
- Strength
Weidmann
DUNKELWEIZEN
Roasted malts in the brewing process add maltiness to the refreshing Weissbier flavour of this dark and cloudy beer.
Style
Alcohol
Taste profile
Wheat Beer
5%
Full-bodied, smooth, malty, fruity and spicy with hints of caramel
Packaging
Can 500 ml
Body
Bitterness
Strength
Weidmann
RADLER
Mix of 50% Weidmann Pilsener and 50% fruit juice; the perfect combination of beer and lemon.
- Body
- Bitterness
- Strength
Weidmann
RADLER
Mix of 50% Weidmann Pilsener and 50% fruit juice; the perfect combination of beer and lemon.
Style
Alcohol
Taste profile
Radler
2,4%
Refreshing and naturally cloudy with a soft body and hints of malt and citrus
packaging
Can 330 ml
Body
Bitterness
Strength
Weidmann
SCHWARZBIER
A black beauty: combining richly roasted malts with caramel and nuts, this opaque dark beer has a totally unique taste that includes hints of coffee and dark bread.
- Body
- Bitterness
- Strength
Weidmann
SCHWARZBIER
A black beauty: combining richly roasted malts with caramel and nuts, this opaque dark beer has a totally unique taste that includes hints of coffee and dark bread.
Style
Alcohol
Taste profile
Dark Beer
5%
Bittersweet, with hints of roasted malt, coffee and caramel
Packaging
Can 500 ml
Body
Bitterness
Strength
Brand story
Tradition is a huge part of the Weidmann story. Our beers are crafted according to the 1516 German Purity Law. And our brew masters continue to use only the finest malt, noble hops and pure water from our own source. That’s how consumers in more than 25 countries around the world can indulge in its premium quality and rich taste.
Brand story
Tradition is a huge part of the Weidmann story. Our beers are crafted according to the 1516 German Purity Law. And our brew masters continue to use only the finest malt, noble hops and pure water from our own source. That’s how consumers in more than 25 countries around the world can indulge in its premium quality and rich taste.
Brand SUPPORT
We are committed to building and growing Weidmann in your market. Using in-store and on-premise POS materials to generate maximum visibility and increase beer experience. But also via activations and social media to drive sales and rotation. All focusing on the premium quality, rich flavours and warm culture that characterize the German beer tradition.
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Discover Weidmann on our dedicated brand platform
Brand PERFORMANCE
Weidmann has enthusiastic fans wherever it’s sold in the world: Europe, Americas, Asia and Pacific. Market research among consumers who regularly buy beers imported from Germany shows that the brand has high packaging appeal and generates strong purchase interest. In particular, respondents perceive it as a traditional German beer of premium quality made using only pure & natural ingredients.
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United Dutch Breweries B.V.
Druivenstraat 21
4816 KB Breda, The Netherlands
P +31 (0)76 578 10 00
F +31 (0)76 578 10 01
E @uniteddutchbreweries.com
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